In my experience, getting an excellent client is difficult, but keeping that client is even more challenging. No client will award you their business before you've achieved an adequate level of trust. A business development professional should convincingly articulate their firm’s ability to bring material value to the client. Building that trust is tough enough. But maintaining that trust and enjoying a treasured long-term relationship with the client can be far more arduous. Here are four key ways to improve the likelihood that you'll maintain a client’s valued trust in you and your firm.