About Crux Rainmaking
““Crux Rainmaking—the crux of the matter when it comes to developing business.””
ABOUT CRUX RAINMAKING
Competition is fierce and relentless. No longer is it enough to provide a unique product or service. Instead, it is crucial to build Unique Business Relationships (UBRs) that let your customers and clients form emotional bonds with you—and you alone.
Building UBRs is just one of the key elements of the forthcoming book CRUX RAINMAKING: 3 Steps to Exponential Business Development. As a top rainmaker for nearly three decades, Joe knows that only 2-5 percent of the business community is able to translate relationships into massively-profitable results—and he knows how anyone, regardless of industry, product, or service, can reach that echelon of top-level producers. In CRUX RAINMAKING he shares his simple, effective 3-step system in a practical, hands-on guide designed to help professionals from all walks of life convert leads to clients, drive spectacular results, and spur exponential business development.
The three core concepts of CRUX RAINMAKING are:
The Power of Unique Business Relationships (UBRs)
The Power of Strategic Lead Generation (SLG)™
The Power of Mind [Re] Set™
Real-world examples, hands-on worksheets, exercises, questionnaires, and an appendix chock-full of bonus materials will set you immediately on your path to exponentially growing your business in today’s competitive global marketplace and becoming a uniquely powerful rainmaker!